Food & Water Action is working to create a healthy future for all people and generations to come—a world where everyone has food they can trust, clean drinking water and a livable climate. Making this happen requires involving people in the pressing issues of our time at the local, state, and federal level, building on one win after another, as we develop a larger movement that has the political power to make our democratic process work.
The Media Relations Officer supports organizational and campaign-specific goals by implementing creative, ambitious traditional communications plans that support the organizing and policy initiatives of Food & Water Watch/Food & Water Action (FWW/FWA). This position works with policy directors, organizing directors and field organizers to plan and implement communications tactics that forward campaigns and elevate FWW/FWA’s identity locally and nationally. This position serves as the day-to-day communications lead for a specific set of states where we work, as well as a specific portfolio of national policy advocacy we pursue.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
In collaboration with the media relations team, plan and/or implement national, state and local media campaigns.
Build and maintain relationships with media personnel, and place our news and opinion in desired media targets.
Plan and write press materials, including press releases, news advisories, pitch letters, editorial board memos, notes to press, talking points and Web content.
Develop and implement strategy for campaigns, and coordinate with communications staff and campaign staff on events, report deadlines, etc.
In collaboration with the media relations team, develop messaging and press strategies for reports and campaigns.
Collaborate with other media relations team members to devise and execute innovative new media initiatives.
Respond to press inquiries, pitch stories to reporters and obtain op-ed placements and radio/TV interviews for staff experts.
Participate in organization-level identity and messaging processes, as needed.
Carry out other projects, as assigned.
To perform this job successfully, the incumbent must have proven previous experience with communications, policy, or organizing work, as well as a proven media relations knowledge and team leadership skills. They must also be an active consumer of media, understand what is newsworthy, and be familiar with national, regional, and state print and electronic media. The requirements listed below represent the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.
College degree required.
3-5 years relevant experience in communications/public relations related to politics, advocacy and/or issue work.
A demonstrated experience in communications or politics, preferably linked to issue/advocacy campaigns.
Ability to work proactively and independently and in a team setting, with staff across the country.
Proven success in placing stories in traditional media outlets.
Ability to work well with a wide range of people under pressure in a fast-paced, campaign-type environment.
Ability to carry out multiple projects simultaneously.
Quick, compelling, and accurate writing/editing (in AP style).
Working knowledge of the media and what is newsworthy; familiarity with national, regional and state print and electronic media; familiarity with organizing strategies and advocacy techniques.
Proven capacity to successfully frame and translate complex policy issues for both journalists and the public.
Knowledge of food and water issues preferred.
Experience with congressional and/or regulatory process a plus.
Video and podcasting experience a plus.
Demonstrable social media savvy.
Strong interest in and commitment to promoting the goals and values of FWW/FWA.